What i have learnt from HD LCD TV ads

From these adverts I have learnt that to sell the advert well you need to sell it on something that is going to appeal to the majority. A positive aspect of the TV that makes it a quality that is both special and unique. Your brand of product has to have its own look to differentiate it from other brands selling HD TVs. A lot of adverts are image based considering it is a visual purpose product. But a text advert could evoke imagery in someone’s head; allow the words and their imagination to visualize the effects of the LCD HD TV. This could intensify the imagery they visualize as they are using their own imagination without the advert lying to them. I have also learnt that text should not be hard to read or understand so it is important to consider this when choosing font, style and layout. The layout cannot be too complicated so that the reader has to concentrate to work out what the message is, a TV is a product to be enjoyed, where you want to escape from reality therefore it should not give a confused first impression. The advert should be eye catching and dramatic, the viewer should not be able to catch the advert in the corner of their eye and just dismiss it, intrigue the reader.